While his cause of death wasn’t disclosed initially, his rep told TMZ that he died after suffering a pulmonary embolism Thursday. He was doing a takeover at a local morning show when he passed out. He was subsequently rushed to a hospital, where he was pronounced dead.

Since breaking out with “Crush” in 2010, BeatKing (Justin Riley), used his powerful baritone, strip club-ready beats, and a penchant for anthems to become a staple of clubs in Texas. If you went to parties in the area, he was virtually inescapable. That reputation earned him the Club God moniker. Fans will remember tracks like “Throw That Ass,” “Hammer,” “Then Leave,” “BDA” and plenty of others.

Across the internet, fans, rappers and journalists have paid their respects while noting his graciousness and talent for music. See some of the reactions below.